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Fred Cavazza publie des chiffres impressionnants sur les performances du retargetting sur Facebook. A priori, quand on a un inventaire publicitaire aussi énorme que Facebook, le retargetting est une bonne méthode pour le valoriser... Mais à l'inverse,...
Read moreCustomer Loyalty and Advocacy are Not Interchangeable Concepts - A loyal customer is not necessarily an advocate... janlgordon's insight:This wonderful piece was written by Sam Fiorella. As he states in the original title of this article "Customer Loyalty...
Read moreThe sheer proliferation of new online devices and digital consumer channels is pushing leading-edge companies to rethink how they connect with and engage their customers. janlgordon's insight:This insightful piece about the new challenges for businesses...
Read moreThis 86-Year-Old Congressman Totally Gets Google Glass http://t.co/DI8d06FKBA Kevin Alansky (@alansky) June 24, 2013 Google Glass might look like a future-far away device reserved only for the tech-obsessed gadget nerd population, but as Rep. John Dingell...
Read moreIf you define influence by the size of your Klout score, you can stop reading this right now. If you believe influence is driven by the creation of a re janlgordon's insight:This is a great article by copyblogger on how to gain true influence and the...
Read moreThe Internet is full of people sharing interesting things all day. From liking pictures on Facebook to retweeting cool articles, sharing is something everyone enjoys doing in one way or another. Yet receiving likes and retweets can seem impossible. janlgordon's...
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