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What’s a social business all about? Is it about having your brand on Twitter or Facebook? Is it about private social networks? Certainly, these all play a part. janlgordon's insight:This piece is from Eloqua who has partnered with data visualization firm JESS3 to explore the emerging ecosystem"The Social Business Shift" infographic which focuses on four key areas of business currently experiencing disruption:*sales*marketing*HR*R&DHere are a few highlights:What is Social Business about?It's way beyond posting on social networks. they do play a part but social business is truly about this:**a "shift" a move from enterprises attempting to insulate itself from disruption and instead greeting it warmly.**To pull this off, organizations need to establish a more transparent environment, both externally and internally.**A social business allows organizations to better solicit and understand customer feedback, to react in real-time to industry changes and not be caught flat footed.**Internally, it allows communication to go from a top-down model to a back-and-forth, up-down strategy. (We’ve called this the “bathroom moment” in the past.)Selected by Jan Gordon covering "Curation, Social Business and Beyond"Read article and see infographic here: [http://bit.ly/Y229Mr]See it on Scoop.it, via Curation, Social Business and Beyond
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