Blog école music de Julien

Is Content the New Currency?

May 20 2013

Between the endless Euro drama and the Bitcoin brouhaha, currency has been much in the news of late. Most people would probably name the US Dollar as the dominant currency in this day and age. janlgordon's insight:Interesting article from Fast Company...

Windows overlooking windows

April 23 2013

http://instagram.com/p/YYHpMqqjYe/

Social Media Strategy: The Importance of Insight and Evidence

February 25 2013

janlgordon's insight:This great piece was written by Jeremy Waite for his blog. I selected it because his insights and direction are right on target.Jeremy Waite:"It’s been said that 85% of the people who work in social media have been in the industry...

What Data Can’t Do - for one Thing, it Can't Measure Social Context

February 19 2013

Data can’t account for everything in our experience, nor serve as the only guide for our thinking, planning and decision-making. janlgordon's insight:This piece is from the NY Times and raises some important issues about the way we measure data. I selected...

The State of Digital Influence 2013 - Social Scoring is Losing Traction

February 6 2013

Technorati Media recently released their 2013 Digital Influence Report. These are the key takeaways for influence marketing in 2013.See it on Scoop.it, via Curation, Social Business and Beyond

Twitter Now The Fastest Growing Social Platform In the World

January 30 2013

The most detailed study of social media ever conducted janlgordon's insight:This piece by Globalwebindex has some amazing new information about Twitter, once seen as more of a niche social network according to research in 2009, but not anymore!Here are...

The Rise and Impact of Infographics: Marketing in the Social-Media Age

January 27 2013

Infographics have become more popular with the rise of social media, fuelling the need for instant results by providing content in bite-size chunks. janlgordon's insight:This article is from Mashable and infographic created by Nowsourcing. I chose this...

Global Businesses That Capitalize on Consumer Behavior Changes Will Thrive

January 26 2013

janlgordon's insight:This article and infographic is based on research from Accenture - They have found striking differences between fast and slow-growing companies. Whether you're a global business or a national brand, there is something in here for...

We Need More Insights, Not More Data

January 25 2013

Marketers are all over big data - but are they looking to big data at the expense of true insights and missing the heartbeat of their customers? janlgordon's insight:This piece is by DannyBrown, infographic by Infogroup Targeting Solutions - This is a...

social media transparency

January 24 2013

janlgordon's insight:This article and infographic is from Social Media Explorer - Social Media is forcing companies to engage in a whole new way with their customers.Here are some hightlights:**Mass adoption of social tools and technology have created...